Why We Chose React for Email: Bringing Sanity to HTML Tables

Email development has historically been a nightmare of nested tables and inline CSS. When we started building our template engine, we knew we couldn't inflict that on our users. That's why we went all-in on React Email.

Treating Email Like an App

We believe your email templates should be as robust as your application code. By using React components, we give you the power to build reusable UI kits for your emails. Need a standard footer or a consistent button style? Just import the component.

But we didn't just stop at rendering. We built a Versioning System directly into the platform. Every time you update a template, we save a snapshot. If you push a broken update, you can roll back to Version 12 instantly. It brings modern DevOps practices to the dusty world of email marketing.

The DX (Developer Experience) Win

The biggest win isn't just the code; it's the preview. We verify your React syntax on the fly and render previews with variable substitution. No more "sending a test to yourself" just to see if the logo aligns.